Dongfeng Renault officially joins the first SUV product to go public in 2016


After nearly 10 years of long-distance running, Dongfeng Group and Renault Automobile finally announced their marriage. Yesterday, the two parties held a signing ceremony for a joint venture contract for Dongfeng Renault Automobile Co., Ltd. in Wuhan, and also announced that the company's first SUV product will be put into the market in the first half of 2016.

According to the contract, the two parties will jointly invest 7.76 billion yuan in the formation of a new joint venture company at a ratio of 50:50. The company will carry out vehicle production and product development in Wuhan. Its R&D center project will include new energy products and joint venture independent brands. . The Dongfeng Renault new plant is located in the Golden Port Industrial Park of Wuhan Economic and Technological Development Zone, covering an area of ​​95 hectares, with an annual production capacity of 300,000 units of the vehicle. The first phase will achieve the annual production of 150,000 units and 150,000 engines. ability. The plant will be put into production in 2015 and the first product will be launched in the first half of 2016.

In terms of product planning, Dongfeng Renault will first introduce a series of new Renault products based on SUV products. Xu Ping, chairman of Dongfeng Group, said that the production of SUVs is a project based on the restructuring of Sanjiang Renault, and because the latter only has the authority to produce commercial vehicles and SUVs, it can only temporarily produce this model. When the joint venture's operations reach the national policy standards, new passenger vehicles will also be developed. Xu Ping also said that the production base of the joint venture company needs to transfer from Xiaogan to Wuhan, which is the key to the approval of the National Development and Reform Commission. “As for the channel problem, Dongfeng Renault does not start from scratch. We will reorganize the Renault imported car sales network into Dongfeng Renault's network system. The number of dealers will also be increased from 92 to 121 before the product launch.”

Dongfeng Renault’s board of directors is composed of 8 members, of which 4 are appointed by Dongfeng, 4 are appointed by Renault, the chairman of the first term of the Dongfeng appointed Renault, appointed general manager, four years of rotation.

>>Introduction

Dongfeng Motor

The central enterprise directly supervised and managed by the SASAC, one of China's three largest automobile enterprise groups, was founded in 1969 and is one of the key enterprises in the Chinese automobile industry. In 2012, Dongfeng Group and China Sanjiang Aerospace Industry Corporation signed an equity transfer agreement. The former acquired the latter’s entire equity in Sanjiang Renault. Dongfeng and Renault then signed a new joint venture contract to form Dongfeng Renault.

Renault

A French vehicle manufacturer, with a history of more than 100 years, set up an office in China in 1994. In 1999, it introduced the two products, “Landscape” and “Laguna” for the first time. In April 2009, Renault introduced the SUV Correo, making it Renault’s best-selling product in China. In 2010, Renault China took back agency rights from its dealers and maintained sales growth for two consecutive years. This year, Renault imported 30,000 vehicles in China.

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