Yuchai Junping: Innovation Leads Internal Training and Development
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- Interview with the deputies of the National People's Congress and Chairman of the board of directors of Guangxi Yuchai Machinery Group Co., Ltd.
After experiencing the chilly financial winter of 2008, many companies are still in a depressed state; but for Yuchai, located in the southwest border of the motherland, it has ushered in the “spring†in advance.
In 2009, although the economic crisis affected by the global financial tsunami had not yet bottomed out, as the leading enterprise in the Chinese engine industry, Guangxi Yuchai Machinery Group began to bottom out at the end of January and had a strong sales situation since February. The market orders increased rapidly. In January, Yuchai received orders of more than 20,000 units, and in February it reached 50,000 units, the highest number of historical orders in February, doubled from the previous quarter, and increased by more than 20% year-on-year.
Up to now, Yuchai's orders in March have also reached 60,000 units. Under the circumstances that the global engine market has not yet reached a low point, the "Yuchai phenomenon" has been staged against the market again. At present, Yuchai's sales volume in January was 15,275 units, up from 44,754 units in February.
Like many other companies, at the end of 2008, Yuchai Group was no exception to the double challenge of “international financial crisis†and “market crisisâ€, accompanied by 14 major domestic diesel engine companies’ sales in the fourth quarter of 2008 dropped sharply. Chai also encountered winter. However, on the eve of the Spring Festival, Yuchai’s orders have begun to grow. Just after the Spring Festival, the workers are busy on the assembly line and the production rhythm is unprecedentedly tight.
In the face of the dual challenges of the global financial crisis and the market crisis, how did Yuchai turn "crisis" into "agency"?
“What is 'crisis' and what is 'machine'? As its name suggests, 'danger' means danger, 'machine' is opportunity. If we learn a little dialectics and understand philosophical speculation, we know that danger always contains opportunities.' "Crisis" and "machinery" always accompany each other, and may even convert each other. The key to turning crisis into opportunity is to build confidence and respond calmly. Therefore, under the impact of the global financial crisis, we must strengthen our confidence and actively look for opportunities for development." Today, in response to a reporter's question, the reply of the National People's Congress and Chairman of the Board of Directors of Guangxi Yuchai Machinery Group Co., Ltd. is full of speculative taste.
Luan Ping said that in the face of the global financial crisis and the market crisis, the Yuchai Group has proposed the development principle of “internal training, external building, and plutonic developmentâ€. It is to cultivate the internal strength and build strength and build growth in the market. Together, they are ready to go ahead and usher in the “warm spring†of development in advance.
Junping said that the cold current has not subsided. Faced with the great risks and severe challenges brought by the global financial tsunami, Yuchai will actively respond to the international financial crisis, establish a strategic management system for the Group, continue to deepen the internal industrial structure adjustment, and expand external financing channels. , Actively seize the market opportunities, accelerate the technological transformation of enterprises, innovation and incentive mechanisms, research and development of leading products, foster innovation culture, introduce and cultivate innovative talents, improve the ability of independent innovation, improve market competitiveness, and re-shuffle in this round Rejuvenate, show charm, accomplish the dream of creating "International Yuchai".
"This financial tsunami will be a shuffle for the industry, but it is a new development opportunity for companies that are prepared."
Junping believes that since the beginning of last year, under the influence of the country’s various policies to stimulate domestic demand, Yuchai has ushered in a number of historical development opportunities despite the very serious business environment in which the international “financial crisis†and “market crisis†are superimposed:
First, the state will increase the investment in fixed assets. The planned investment for the two years from 2009 to 2010 will be 4 trillion yuan. The real estate market is expected to recover, and the construction of transportation infrastructure will be further strengthened. The construction truck and construction machinery market is expected to come out of the trough. .
Secondly, the rural policy and rural infrastructure construction will be strengthened in the future, agricultural machinery and agricultural transport vehicles are expected to resume rapid growth, and rural construction will increase the demand for small passenger vehicles.
Third, post-disaster reconstruction, South-to-North Water Transfer, West-East Gas Transmission, and transportation infrastructure construction investment, medium- and heavy-duty construction vehicles are expected to resume rapid growth, and construction machinery is expected to grow.
Fourth, the demand for specialized transportation such as cold preservation and fresh transport increased, and the special transport vehicles for highways are expected to develop rapidly.
Fifth, the severe economic situation, market decline, and operational difficulties have provided conditions for the industry to reshuffle.
Junping explained: “The auto industry, especially the engine industry, will enter a deep reshuffle. Competitors who compete at low prices and have poor comprehensive strength may face even greater difficulties or even stop production due to funding problems. We have products, The advantages of the market, coupled with the strong support of local party committees and governments, are fully able to weather the difficulties. This is an opportunity for Yuchai to expand its market coverage and increase market share."
Sixth, the market is declining, and the development speed is slowing down. This provides Yuchai with a chance to breathe, so that Yuchai has more energy and time for fine internal management, upgrading product quality, developing new products, and establishing and improving sales and service networks. The foundation of the foundation is more solid and solid, laying the foundation for further development. This is a good opportunity for Yuchai to lay the foundation for further development.
View related topics: Yuchai won the "China Brand Annual Award NO.1" (internal combustion engine) title in 2007